Why are our plows pink?


Simple answer... because we care ! If you choose to read our painted picture you will find many answers and details..... most importantly and the one that runs through all that we do is: We are in the Life Transformation business. This is our purpose. We strive to live a purpose driven life. Our passion , is the snow and landscape industry. So.... back to pink equipment ..... in 2011, after years of playing with the best deicer formula ... one that met the needs of contractors and clients alike... we decided to name it, color it and use it as a vehicle to educate and to give back to our community. Thus... Hot Pink Deicer was born . The next step was to really push this out into the market. So we decided to paint all of our plows and salters pink in color. Step one... ask the manufacturer of plows that we had been working with since 1992, to make us about 25 plows ( we would paint our existing plows pink ) . They said No Thank you!!! Huh... caught off guard and disappointed by their decision... we moved on. 

First, we took all of their equipment of our trucks , whether it was 10 years old or just one year old... and we sold it!  Secondly we reached out to a couple plow manufactures to help us accomplish this ever so important step in .... transforming lives. So as not to get .. all our eggs in one basket... again... we were blessed to have one set of plows made by Meyer and another by Western (Douglas Dynamics ) See an article here.

Both companies were also generous enough to help us with salters. In the end , we placed orders for dozens of pieces of equipment and we add more most every year. Both of these manufacturers and since then Metalpless, has joined them (Metalpless makes the best loader/ skid steer wing plows and pusher boxes in North America as far as we are concerned) ... and the coolest part... they all stop their manufacturing lines.... clear our their colors whether it be red or some shade of yellow.... and they do a special and much appreciated run of JUST PINK equipment ! How cool is that? See... it proves what we have always believed and lived by.... people really do live / exist to help other people ! We have the utmost respect , appreciation and love for all that help us help others... those that help us transform lives.... those that have put their heart where it belongs.... cuz after all... life is all about living life with other human beings and caring as much or more about them that you do for yourself... .....

SO WHY ARE OUR PLOWS and SALTERS PINK ?  ..... because we we care and make efforts and decisions daily to transform lives !

Halstead Media Group